verdino bytes

random bits of micro-content goodness from greg verdino: marketer, futurist, speaker and author of microMARKETING (mcgraw-hill / 2010) 
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smashing good. mega good. also good

I just happened across this video on YouTube and the description read:

Je vous recommande donc de regarder cette vidéo de lagence Sholz & Friends et cette présentation de Greg Verdino, qui chacune par un biais différent tente dexprimer la même idée : le passage de lère de la publicité à celle de la conversation permettant dengager de vrais relations durables avec et en...

Which according to Google translation means something like:

I strongly recommend watching this video by the agency Sholz & Friends and this presentation by Greg Verdino, which each by a different means introduces the same idea: the transition from advertising and that the conversation can engender real lasting relationships with [consumers.]

Not sure which of my presentations the copy refers to, but I thought the video was a good introduction to the shift from traditional advertising to conversational marketing.

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